Perancangan Gedung Kolaborasi UMKM Square Universitas Sumatera Utara

Abstract

The design of the UMKM Square Collaboration Building at the University of North Sumatra aims to create a collaborative environment and promotion for UMKM (Micro, Small, and Medium Enterprises) in North Sumatra. This project is intended to facilitate the development of UMKM and enhance interaction among UMKM stakeholders, students, lecturers, and the community. An analysis of space and facility needs is conducted to meet the requirements of UMKM in exhibitions, training, business meetings, promotions, and sales. The design concept integrates open and closed spaces to support collaboration and interaction among stakeholders. Design methods include literature studies, field surveys, space analysis, and the application of environmentally friendly and inclusive architectural principles. The result is a flexible, environmentally friendly building design that considers user accessibility. The hope is that the UMKM Square Collaboration Building at USU will become a center for innovation and UMKM growth in North Sumatra and strengthen collaborative relationships between educational institutions, UMKM players, and the community.