Department of Agribusiness: Recent submissions
Now showing items 161-180 of 2805
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Analisis Daya Saing dan Faktor-Faktor yang Mempengaruhi Volume Ekspor Kopi Indonesia ke Negara Amerika Serikat dan Jerman
(Universitas Sumatera Utara, 2025)Coffee is one of the agricultural commodities that contributes greatly to the country's foreign exchange earnings, namely USD 1.15 billion with an export volume of 437.56 thousand tons in 2022 or 2.73% of total plantation ... -
Pengaruh Ekspor CPO, Karet, Kopi, Kelapa, dan Kakao terhadap Cadangan Devisa Indonesia
(Universitas Sumatera Utara, 2025)Indonesia has CPO, rubber, coffee, coconut, and cocoa as leadingcommodities exported to the international market. The export value of these leadingcommodities has fluctuated, tending to decline from January 2019 to ... -
Analisis Preferensi Konsumen dalam Pembelian Olahan Sayuran Hidroponik (Studi Kasus: UMKM Syifa Hidroponik Medan)
(Universitas Sumatera Utara, 2025)This research is titled "Analysis of Consumer Preferences in Purchasing Hydroponic Vegetable Products (Case Study: Syifa Hydroponics MSME Medan)". The purpose of this research is to analyze the attributes of ... -
Faktor-Faktor yang Mempengaruhi Alih Fungsi Lahan Salak Menjadi Kelapa Sawit dan Dampaknya terhadap Pendapatan Usahatani Petani (Kasus: Desa Talun Kondot, Kabupaten Simalungun)
(Universitas Sumatera Utara, 2025)Salak (Salacca zalacca) is a horticultural crop that grows well in tropical climates. One area where salak is widely cultivated is Desa Talun Kondot, Kec. Panombean Panei, Kab. Simalungun, North Sumatra. In 2018, salak ... -
Evaluasi Efektivitas Sistem Pemasaran Terhadap Kesejahteraan Ekonomi Petani Padi (Studi Kasus: Desa Hutagaol Sihujur, Kecamatan Silaen, Kabupaten Toba)
(Universitas Sumatera Utara, 2025)The purpose of this study is to find out how effective the rice marketing system and the influence of the marketing system are on the economic welfare of rice farmers in Hutagaol Sihujur Village, Silaen District, Toba ... -
Analisis Kelayakan Usahatani Cabai Merah Keriting (Capsicum Annum L) (Studi Kasus : Desa Sidodadi Rumania, Kecamatan Beringin, Kabupaten Deli Serdang)
(Universitas Sumatera Utara, 2025)This research is titled by "Feasibility Analysis of Curly Red Chili Farming (Capsicum annuum L)" conducted in Desa Sidodadi, Kecamatan Beringin, Kabupaten Deli Serdang, North Sumatra. The purpose of this research is to ... -
Pengaruh Kualitas Layanan Terhadap Kepuasan Wisatawan Berkunjung Ke Desa Agrowisata (Studi Kasus :Desa Meat, Kecamatan Tampahan, Kabupaten Toba)
(Universitas Sumatera Utara, 2025)This study aims to analyze the impact of service quality on tourist satisfaction visiting the Agrowisata Meat Village, located in the Tampahan District of Toba Regency. The research method used in this study is a survey, ... -
Strategi Pengembangan Usaha Tani Minapadi di Desa Meat, Kecamatan Tampahan, Kabupaten Toba
(Universitas Sumatera Utara, 2025)Rice is one of the leading commodities in Indonesia. This is because processed rice in the form of rice is used as a staple food for domestic people. This study analyzed the development of rice farming using the ... -
Kontribusi Pendapatan (Home Industry) Tenun Ulos Terhadap Total Pendapatan Rumah Tangga Petani Padi Sawah (Oryza Sativa) (Studi Kasus : Desa Meat, Kecamatan Tampahan, Kabupaten Toba)
(Universitas Sumatera Utara, 2024)The Study Aims To Analyze Whether The Total Income Of Rice Farmer Households Falls Belllow Or Above The Regency Minimum Wage (UMK) And To Determine The Percentage Contribution Of Ulos Weaving Craft Income To The Total ... -
Analisis Perbandingan Preferensi Konsumen Terhadap Jenis Kopi Siap Minum
(Universitas Sumatera Utara, 2025)In this era, drinking coffee has become a lifestyle for young people, coffee outlets are the business with promising prospects. There are two ready-to-drink coffee outlets that are the choice for young people, namely Kopi ... -
Analisis Faktor Faktor yang Mempengaruhi Loyalitas Konsumen dalam Pembelian Teh Celup Tobasari PTPN IV secara Online di Kota Medan
(Universitas Sumatera Utara, 2025)PT. Perkebunan Nusantara IV is a state-owned company that produces black tea and manages tea commodities covering 4% of its entire plantation business. PTPN IV expanded its tea marketing system online by using their ... -
Analisis Pengaruh Bauran Pemasaran (Marketing Mix 4P) terhadap Keputusan Pembelian Pisang Ambon Putih di Kota Medan
(Universitas Sumatera Utara, 2025)The purpose of this research is analyzing of the influence of the marketing mix on the purchasing decision of ambon white bananas in Kota Medan. The method of sampel selection conducted by using the accidental sampling ... -
Pengaruh Faktor Sosial Ekonomi terhadap Pendapatan Usahatani Padi Sawah (Studi Kasus: Desa Karang Anyar, Kecamatan Beringin, Kabupaten Deli Serdang)
(Universitas Sumatera Utara, 2025)This study examines the influence of social factors (age, education level, farming experience) and economic factors (land area, production costs, labor) on the income of rice farmers in Desa Karang Anyar, Kecamatan ... -
Analisis Preferensi Konsumen terhadap Keputusan Pembelian Beras (Kasus: Pasar Tradisional Medan Mega Trade Centre (MMTC) di Kecamatan Percut Sei Tuan)
(Universitas Sumatera Utara, 2025)This study aims to analyze the attributes that become consumer preferences in rice purchasing decisions and analyze the attributes most considered by consumers in rice purchasing decisions at the MMTC Traditional Market, ... -
Analisis Usahatani Padi Sawah di Kecamatan Kotapinang Kabupaten Labuhanbatu Selatan Provinsi Sumatera Utara
(Universitas Sumatera Utara, 2025)One of the agricultural products in Kabupaten Labuhanbatu Selatan is rice from sawah (wet rice fields). Rice, processed into rice grains, is a staple food for almost the entire population of Indonesia. The rice-producing ... -
Analisis Pendapatan Petani Cabai yang Menggunakan Pola Tanam Monokultur dan Tumpang Sari di Desa Purba Tua Baru, Kecamatan Silimakuta, Kabupaten Simalungun
(Universitas Sumatera Utara, 2025)Horticulture is a branch of agricultural science that includes the cultivation of ornamental plants, fruits, vegetables, flowers, and plants that have economic or consumption value. Horticulture involves various ... -
Determinan Faktor yang Mempengaruhi Volume Ekspor CPO Indonesia ke India
(Universitas Sumatera Utara, 2025)This study aims to analyze the determinant factors influencing the export volume of Indonesia’s Crude Palm Oil (CPO) to India. A quantitative approach is employed using secondary data obtained from the Ministry of Agriculture ... -
Estimasi Pangsa Pasar dari Berbagai Merek Teh Celup dengan Menggunakan Rantai Markov di Kecamatan Medan Tuntungan
(Universitas Sumatera Utara, 2025)Tea is a beverage derived from agricultural raw materials, with teabags as the most popular product in Indonesia, packaged in heat-resistant filter paper bags. Popular teabag brands in the market include Sariwangi, Teh ... -
Analisis Kelayakan Usahatani Kemiri (Kasus : Desa Perbesi Kecamatan Tigabinanga Kabupaten Karo)
(Universitas Sumatera Utara, 2022)The purpose of this study was to analyze the feasibility of candlenut farm business by analyzing the value of the Break Event Point of the amount of production, the Break Event Point of the production price of candlenut ... -
Analisis Faktor-Faktor yang Mempengaruhi Penurunan Volume Ekspor Teh Indonesia ke Rusia
(Universitas Sumatera Utara, 2024)This research aims to analyze the factors that influence the decline in the volume of Indonesian tea exports to Russia during the 1992-2022 period.This research is important as it provides insights into how Indonesia can ...