Department of Management: Recent submissions
Now showing items 101-120 of 8595
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Pengaruh Struktur Modal, Pertumbuhan Penjualan, Free Cash Flow, dan Likuiditas terhadap Profitabilitas pada Perusahaan Sub Sektor Batu Bara yang Terdaftar di Bursa Efek Indonesia
(Universitas Sumatera Utara, 2025)This study aims to analyze the effect of capital structure, free cash flow, and liquidity on profitability in coal sub-sector companies listed on the Indonesia Stock Exchange (IDX) for the 2020-2023 period. This study uses ... -
Pengaruh Beban Kerja, Disiplin Kerja, dan Komitmen Organisasi terhadap Kinerja Karyawan di PT. Sumatera Ega Mekinka Medan
(Universitas Sumatera Utara, 2025)High business competition demands every company to always maintain and improve the performance of its employees. In reality, many companies face significant challenges in improving employee performance according to ... -
Pengaruh Profitabilitas, Likuiditas, Solvabilitas, dan Pertumbuhan Dividen Terhadap Harga Saham pada Industri Perbankan yang Terdaftar di BEI Periode 2019-2023
(Universitas Sumatera Utara, 2025)The purpose of this study is to analyze the effect of profitability, liquidity, solvency, and dividend growth on stock prices in the banking industry listed on the Indonesia Stock Exchange (IDX) during the 2019-2023 period. ... -
Analisis Pengaruh Kompetensi Dan Kompensasi Terhadap Loyalitas Karyawan Di Rumah Sakit Tentara Pematangsiantar
(Universitas Sumatera Utara, 2025)This study aims to provide new knowledge and determine the effect of competence and compensation on employee loyalty at Pematangsiantar Tentara Hospital. Human resource management in hospitals must be carried out with good ... -
Analisis Komparatif Harga Dan Volume Ekspor Bahan Mineral Sebelum dan Sesudah Pelarangan Ekspor Komoditas Bijih Nikel, Nikel, Bijih Tembaga, Tembaga, Batubara di Indonesia Dengan Ditetapkannya Hilirisasi
(Universitas Sumatera Utara, 2025)Indonesia, with its abundance of natural resources, makes its people dependent on natural resources and if this continues, it will have a negative impact on the environment. With this problem, the government established ... -
Analisis Pengaruh Pembiayaan Green Banking Dan Kesehatan Bank Terhadap Financial Performance Melalui Bank Size Sebagai Variabel Moderating pada Industri Perbankan di Indonesia
(Universitas Sumatera Utara, 2025)This study aims to analyze the effect of green banking financing and bank soundness on financial performance through bank size as a moderating variable in the Indonesian banking industry. This research employs a quantitative ... -
Analisis Faktor-Faktor Yang Mempengaruhi Kinerja Perbankan Swasta Nasional di Indonesia Yang di Moderasi oleh Penggunaan Fintech
(Universitas Sumatera Utara, 2025)This study aims to analyze the Factors Affecting the Performance of National Banks in Indonesia oderated by the Use of Fintehch. The data used in this research is secondary data collected from the financial reports of ... -
Pengaruh Servicescape dan Brand Image terhadap Loyalitas Konsumen dengan Kepuasan Konsumen sebagai Variabel Intervening pada The Coffee Crowd Medan
(Universitas Sumatera Utara, 2021)In the current era of globalization, coffee shops have become increasingly popular in Indonerio, attracting customers from various age groups, from young to old. The Coffee Crowd Plaza Medan Fair is one of the most visited ... -
Pengaruh Kepemimpinan, Karakteristik Pekerjaan dan Kemampuan Kerja terhadap Kinerja Karyawan PT Tosa Sakti Sejahtera Kabupaten Langkat Sumatera Utara
(Universitas Sumatera Utara, 2021)Essentially, achieving employee performance in an organization requires consideration of several factors, including leadership, job characteristics, and work ability. PT Tosa Sakti Sejahtera, located in Langkat Regency, ... -
Pengaruh Omni-Channel Marketing Terhadap Tourist Loyalty pada Destinasi Wisata Danau Toba
(Universitas Sumatera Utara, 2025)The importance of the tourism sector, especially the Lake Toba area, which is a concern of the government as one of the leading sectors. However, there has been a decline in tourist visits which has an impact on tourist ... -
Pengaruh Online Customer Review dan Online Customer Rating terhadap Purchase Decision dengan Brand Image sebagai Mediasi pada Marketplace Shopee di Kota Medan
(Universitas Sumatera Utara, 2025)Shopee has become one of the leading online shopping platforms in Indonesia, allowing individuals, small businesses, and brands to conduct online transactions. Shopee’s brand image is well-recognized by the Indonesian ... -
Pengaruh Content Marketing dan Influencer Marketing di Platform Tiktok terhadap Keputusan Pembelian Produk Lafiye pada Mahasiswi Muslim Fakultas Ekonomi dan Bisnis Universitas Sumatera Utara Stambuk 2021-2023
(Universitas Sumatera Utara, 2025)This study aims to examine and analyze the influence of Content Marketing and Influencer Marketing on the TikTok platform on the Purchase Decisions of Lafiye products among Muslim female students of the Faculty of Economics ... -
Pengaruh Stres Kerja dan Lingkungan Kerja Fisik terhadap Kinerja Karyawan Melalui Motivasi Kerja pada Karyawan Pemasar Bank Syariah Indonesia Tapaktuan
(Universitas Sumatera Utara, 2025)The problems identified within the company include several employees who are still unable to nieet the performance targets assigned to them, employees feeling that the company's targets and job demands are too high—resulting ... -
Pengaruh Gaya Kerja dan Preferensi Generasi Z terhadap Kinerja Generasi Z dengan Budaya Organisasi sebagai Variabel Moderasi pada Karyawan Startup di Kota Medan
(Universitas Sumatera Utara, 2025)The rapid growth of startups in Medan City has opened up significant opportunities for Generation Z to actively participate in the workforce. However, many startups still struggle to optimize Generation Z’s performance due ... -
Pengaruh Keterlibatan Karyawan dan Beban Kerja terhadap Kinerja Karyawan melalui Motivasi Kerja pada Pt. Wijaya Karya Beton Kantor Cabang Deli Serdang
(Universitas Sumatera Utara, 2025)Improving employee performance is a top priority for PT. Wijaya Karya Beton Kantor Cabang Deli Serdang in supporting the achievement of production and service targets. In a dynamic work environment, achieving optimal ... -
Pengaruh Kualitas Pelayanan, Promosi dan Kepercayaan Merek terhadap Loyalitas Pelanggan Pengguna E-Commerce Tokopedia pada Mahasiswa S1 Manajemen Angkatan 2023-2024 Fakultas Ekonomi dan Bisnis Universitas Sumatera Utara
(Universitas Sumatera Utara, 2025)This study aims to determine and analyze the effect of Service Quality, Promotion and Brand Trust on Customer Loyalty in Tokopedia E-Commerce for Undergraduate Management Students Class of 2023-2024, Faculty of Economics ... -
Pengaruh Kualitas Layanan, Kepuasan Pengguna, dan Pengalaman Pengguna terhadap Kepercayaan Pengguna Gojek (Studi pada Mahasiswa Feb USU)
(Universitas Sumatera Utara, 2025)This study aims to determine the influence of Service Quality, User Satisfaction, and User Experience on Gojek User Trust (A Study of FEB USU Students). This is a descriptive quantitative study using a survey method involving ... -
Pengaruh Organization Citizenship Behaviour dan Psychological Capital Karyawan terhadap Kinerja Karyawan di Bank Sumut dengan Kepuasan Kerja sebagai Variabel Moderasi
(Universitas Sumatera Utara, 2025)In an increasingly dynamic work environment, employees' ability to voluntarily contribute through Organizational Citizenship Behavior (OCB) and possess high Psychological Capital, such as optimism, hope, resilience, and ... -
Pengaruh Work Flexibility, Generational Diversity dan Human Resource Digital pada Kinerja Karyawan OJK Medan dengan Kepuasan Kerja sebagai Variabel Intervening
(Universitas Sumatera Utara, 2025)This study aims to examine and analyze the influence of work flexibility, generational diversity, and human resource digital on employee performance through job satisfaction as an intervening variable at the Financial ... -
Pengaruh Product Innovation, Quality of Products dan Price terhadap Repurchase Decision pada Elegant Gitar dengan Customer Satisfaction sebagai Variabel Intervening
(Universitas Sumatera Utara, 2025)Micro, Small, and Medium Enterprises (MSMEs) serve as the leading sector of Indonesia's economy in achieving national economic growth. One of the challenges faced yb MSMEs, including Elegant Guitar, si the decline ni ...