Master Theses
Master Theses
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Analisis Pengaruh Dimensi Kualitas Produk Terhadap Keputusan Pembelian di PT Premier Motor Utama Medan
(Universitas Sumatera Utara, 2014)PT Premier Motor Utama Medan adalah sebuah perusahaan yang bergerak di bidang otomotif kendaraan roda dua tipe sport dengan merek Bajaj Pulsar. Volume penjualan PT Premier Motor Utama Medan terhitung mulai tahun 2010 hingga ... -
Pengaruh Nilai Pelanggan, Hambatan Peralihan, dan Kepuasan Pelanggan Terhadap Loyalitas Pelanggan pada Jasa Operator Seluler di Medan (Studi Kasus pada Pengguna Kartu Matrix)
(Universitas Sumatera Utara, 2008)In the world of marketing, the term 'loyalty' (customer loyalty) has begun to complete the popularity of brand loyalty since 1990s. Today, customer loyalty is used by many companies since its effect is so big for their ... -
Analisis Pengaruh Karakteristik Merek, Perusahaan, dan Konsumen-Merek, Terhadap Kepercayaan (trus) dan Loyalitas Merek pada Koran Harian Analisa di Kecamatan Medan Petisah
(Universitas Sumatera Utara, 2006)Brand is one important aspect in marketing. It is the connector between a company and its consumers; and the consumers can be made to be loyal toward company's brand. Therefore, it is necessary for the company's ... -
Pengaruh Lingkungan Kerja dan Pengembangan Karir Terhadap Prestasi Kerja Karyawan PT. Alandick Indonesia di Jakarta Selatan
(Universitas Sumatera Utara, 2006)The employee performance is the important factor in which a company achieves its goals and competes with other companies. There are several factors which influence employee performance are the working environment and ... -
Pengaruh Faktor Fundamental dan Teknikal Terhadap Harga Saham Properti yang Terdaftar di Bursa Efek Jakarta
(Universitas Sumatera Utara, 2006)Property was one of sectors that suffer very much during 2005. This caused the securities property price decrease on stock exchange. The objective of this research is to understand fundamental factor and technical that ... -
Peranan Divisi Sumber Daya Manusia Dalam Meningkatkan Loyalitas dan Disiplin Kerja Pegawai PDAM Tirtanadi Medan
(Universitas Sumatera Utara, 2006)PDAM Tirtanadi Medan as one of state commercial that its role on giving service to society. On its operational form, infact required officials with their loyality to run the mission and company efforts. This successfulness ... -
Analisis Pengaruh Kualitas Pelayanan Pelaksanaan Audit terhadap Kepuasan Importir pada Kantor Wilayah I Direktorat Jenderal Bea dan Cukai di Medan
(Universitas Sumatera Utara, 2005)Audit of customs and excise is a sequence of activities including document investigation and goods inventory of entreprises in order to control the fulfil of regulation of customs and excise and others regulation thet ... -
Pengaruh Fundamental Asset, Financial Asset, Macro-Economic dan Technical Asset terhadap Return Bitcoin
(Universitas Sumatera Utara, 2023)Bitcoin market has fluctuating return movement and its very extreme increase, commencing from March, 2020, and it tends to decrease until 2022. The objective of the research IS to analyze the factors of fundamental asset, ... -
Determinan Of Firm Value pada Indeks Sri-Kehati di Bursa Efek Indonesia
(Universitas Sumatera Utara, 2023)Indeks Sri-Kehati adalah salah satu indeks yang menjadi indikator pergerakan harga saham di Bursa Efek Indonesia. Indeks ini menggunakan prinsip keberlanjutan, keuangan, dan tata kelola yang baik, serta kepedulian terhadap ... -
Analisis Kecerdasan Emosional dan Remunerasi terhadap Kinerja Pegawai melalui Motivasi Kerja pada Politeknik Penerbangan Medan
(Universitas Sumatera Utara, 2023)One of the challenges encountered by an organization is a significant organizational change. In dealing such change, good emotional quotient is required by each employee to recognize emotions within themselves and to be ... -
Pengaruh Pelatihan, Pemberian Fasilitas Karyawan dan Fleksibilitas Kerja terhadap Kinerja Karyawan di Asrama Smpit Assyifa Boarding School Jalan Cagak Kabupaten Subang
(Universitas Sumatera Utara, 2022)SMPIT Assyifa Boarding School is an educational institution where students study and live in dormitories so that the relationship between employees at the hostel is very intense as a representative of parents in educating ... -
Analisis Tingkat Financial Intelligence UMKM di Kota Batam dalam Pemanfaatan P2P Lending sebagai Alternatif Pembiayaan
(Universitas Sumatera Utara, 2022)P2P offers a viable option for those who are seeking for loan wiithout going through complicated procedures required by conventional banks, One benefit of P2P lending is the capacity to perform efficient credit pre-screening. ... -
Analisis Brand Image, Brand Trust, Customer Experience terhadap Customer Satisfaction melalui Perceived Value Bank Syariah Indonesia pada BSI KCP Krakatau
(Universitas Sumatera Utara, 2022)This study aims to determine effects of brand Image, brand trust and customer experience on customer satisfaction through the perceived value of Bank Syariah Indonesia Krakatau branch. This is an associative research type ... -
Pengaruh Ketidakamanan Kerja dan Stres Kerja terhadap Niat Berhenti Bekerja dengan Pensiun Dini sebagai Variabel Moderasi di PT. XYZ
(Universitas Sumatera Utara, 2023)The intention to resign working is a circumstance that makes employees leave their jobs either voluntarily or forced One of the factors that make the intention to resign working is job insecurity. In addition, work stress ... -
Pengaruh Karakteristik Individu dan Kompetensi terhadap Kinerja dengan Penempatan Kerja sebagai Variabel Mediasi pada Pegawai Badan Pengelola Pajak dan Retribusi Daerah Kota Medan
(Universitas Sumatera Utara, 2023)The operational activity of BPPRD of Medan in doing its respective function should pay its attention to the performance of its employees, especially because it is directly related to serving the public, and it has to serve ... -
Pengaruh Manajemen Talenta, Tunjangan Kinerja, Kesadaran Diri (Self Awareness) pada Kinerja Pegawai Kantor Wilayah Badan Pertanahan Nasional Provinsi Sumatera Utara dengan Kesejahteraan Pegawai(Employee Well-Being) sebagai Variabel Intervening
(Universitas Sumatera Utara, 2023)The objective of this research is to delve into effects of talent management, performance incentive, and self-awareness on employee performance at Regional Office of the National Land Agency in North Sumatera Province ... -
Analisis Pengaruh Gaya Kepemimpinan Transformasional, Work Life Balance, Lingkungan Kerja terhadap Kinerja Pegawai Kantor Pertanahan Kota Medan dengan Displin Kerja sebagai Variabel Mediasi
(Universitas Sumatera Utara, 2023)Efforts to apply the transformational leadership style in the organization will improve performance. Work life balance in an organization needs to get good attention because of the many multiple roles played by employees, ... -
Pengaruh Brand Identity dan Brand Equity Dimediasi oleh Brand Trust terhadap Minat Kuliah di Politeknik LP3I Medan
(Universitas Sumatera Utara, 2023)This study aims to determine the effect of Brand Identity (Brand Identity) and Brand Equity (Brand Equity) mediated by Brand Trust (Brand Trust) on Interest in choosing to study at the Medan LP3I Polytechnic.In general, ... -
Pengaruh Keterikatan Kerja, Lingkungan Kerja dan Komitmen Organisasi terhadap Kinerja Dosen dengan Kepuasan Kerja sebagai Variabel Intervening pada STMIK Triguna Dharma Medan
(Universitas Sumatera Utara, 2022)The objective of the research is to find out and to analyze the effects of work contract, work environment. and organizational commitment on lecturers performance with job satisfaction as an intervening variable at STMIK ... -
Analisis Return Saham Optimal dengan Menggunakan Variasi Komponen Ichimoku Kinko Hyo pada Lq45 Bursa Efek Indonesia
(Universitas Sumatera Utara, 2022)One of the indicators used in conducting technical analysis on the stock trend is the use of Ichimoku Kinko Hyo method. Ichimoku Kinko Hyo consists of four components namely Tenkan Sen, Kijun Sen, Chikou Span, and Kumo ...