Master Theses
Master Theses
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Analisis Pengaruh Pelatihan dan Disiplin terhadap Kinerja Pegawai Dinas Perindustrian Perdagangan dan Koperasi Kabupaten Humbang Hasundutan Sumatera Utara
(Universitas Sumatera Utara, 2012)Industry, Trade and Cooperatives Sertice, Humbang Hasundutan District is the executive element of the Districl Government which is responsible to improve tlw professionalism and work prodrctivity of human resources, ... -
Pengaruh Indeks Komoditi Exchange Terhadap Harga Tender Crude Palm Oil (CPO) dan Indeks Dow Jones Sebagai Moderating Variabel Studi Kasus pada PT. Kharisma Pemasaran Bersama (KPB) Nusantara
(Universitas Sumatera Utara, 2015)The objective of the research was to analyze the influence of Exchange Commodity Index on te,uler price of Crude Palm Oil (CPO) and Dow Jones Index as moderating variable (a case study at PT Kharisma Pemasaran ... -
Pengaruh Dimensi Struktural Organisasi terhadap Efektivitas Organisasi PT Pelabuhan Indonesia I (Persero) dengan Koordinasi sebagai Varaiabel Intervening
(Universitas Sumatera Utara, 2014)The objective of the study was to evaluate the influence of organizational structural dimension which consisted of formalization, centralization, and complexity on the effectiveness at PT Pelabuhan Indonesia I (Persero) ... -
Pengaruh Pelaksanaan Pendidikan dan Pelatihan (Diklat) Serta Disiplin Kerja Terhadap Kinerja Karyawan pada PT. PUPUK ISKANDAR MUDA (PIM) LHOKSEUMA WE
(Universitas Sumatera Utara, 2014)Employees especially the qualified ones as the economic capital in achieving the goal of company is one of the determining elements for PT. Pupuk Jskandar Muda (PIM) Lhokseumawe in obtaining profit increase. Since employees ... -
Pengaruh Kompetensi Mahasiswa dan Dukungan Fasilitas Terhadap Kepuasan Pengguna Jasa pada Event Mahasiswa Program Studi Meeting, Incentive, Convention, Exidbition (Mice) Politeknik Negeri Medan
(Universitas Sumatera Utara, 2014)MICE stands for Meetings, Incentives, Convention, and Exhibition. MICE is a tourism activity in the form of combination between leisure and business usually involving a group of people. MICE brings an impact to the ... -
Pengaruh Kepuasan terhadap Loyalitas dengan Switching Cost sebagai Variabel Intervening pada Pelanggan Provider Prepaid Telkomsel di Kota Medan
(Universitas Sumatera Utara, 2017)Telecommunication companies in Indonesia are now in slack condition. They are no/ able to apply the strategy of market expansion to increase their profit. Therefore, maintaining customer loyalty is one of the best weys ... -
Pengaruii Inovasi Produk Kualitas Produk dan Citra Perusahaan Terhadap Minat Beli Ulang dengan Sikap Konsumen sebagai Variabel Intervening pada PT Indonesia Asahan Aluminium (Persero) Kuala Tanjung Kabupaten Batubara
(Universitas Sumatera Utara, 2017)PT Indonesia Asahan Aluminium (Persero) Kuala Tanjung Kabupaten Batubara is a company engaged in the industrial sector, this company is as one of the industries that produce aluminum in Indonesia. The development of PT ... -
Analisis Faktor-Faktor yang Mempengaruhi Keputusan Mahasiswa dalam Memilih Universitas HKBP Nommensen Medan
(Universitas Sumatera Utara, 2014)Pertumbuhan jumlah Pergurnan Tinggi Swasta di Sumatera Utara terns bertambah hal ini berimplikasi pada semakin tingginya tingkat persaingan Pergurnan Tinggi Swasta di dalam menarik calon mahasiswa barn. Universitas HKBP ... -
Analisis Pengaruh Kebijakan Produk dan Kebijakan Saluran Distribusi Kopi terhadap Volume Penjualan pada UD. Mawar Putih di Sumatera Utara
(Universitas Sumatera Utara, 2007)Ma11y companies in coffee industry, one of them is Mawar Potih brand which is produced by UD. Mawar Putih. The company was established in 1999, since this company doing its activities until 2001 the total sales increasing ... -
Analisis Pengaruh Kebijakan Harga dan Saluran Distribusi terhadap Volume Penjualan pada Industri Roti di Kecamatan Medan Marelan
(Universitas Sumatera Utara, 2008)Cake's Industry in Medan Marelan is one of sub sector small business which the market segment is people's group with middle income. Base to phenomena such as various cake's price rate to retailer and the total of the ... -
Analisis Citra Merek, Variasi Rasa, Persepsi Harga dan Promosi Terhadap Keputusan Pembelian dan Pengaruhnya pada Loyalitas Konsumen (Studi terhadap konsumen biskuit merek Oreo Mini di Sumatera Utara)
(Universitas Sumatera Utara, 2022)Sehubungan dengan masalah penurunan penjualan perusahaan sudah melakukan berbagai aktivitas seperti promosi, menambah jumlah variasi rasa, penurunan harga menggunaan diskon produk dan promosi di sosial media namun ... -
Analisis Pengaruh Gaya Kepemimpinan Pengawasan Kerja dan Budaya Perusahaan terhadap Kinerja Karyawan dengan Motivasi sebagai Variabel Intervening pada Politeknik LP3I Medan
(Universitas Sumatera Utara, 2016)LP 31 Politeknik, Medan, is one of the colleges which is focused on the establishment of high-ranking prospective men who are ready to enter employment with skillful foundation of "Vocational-based Polytechnic" which enables ... -
Pengaruh Kemampuan Kerja dan Motivasi Kerja terhadap Kjnerja Karyawan Honorer Perusahaan Daerah Air Minum (PDAM) Tirtauli Kota Pematang Siantar
(Universitas Sumatera Utara, 2011)The success of a company is much influenced by its employees' performances. Employees as important resources of companies are expected to devote their strengths, talents, capabilities, creativities, and efforts to the ... -
Analisis Pengaruh Kompetensi Pegawai di Bidang Teknologi Informasi Terhadap Kualitas Pelayanan Teknologi Informasi di PT Perkebunan Nusantara III (Persero)
(Universitas Sumatera Utara, 2016)Masalah dalam penelitian ini yakni terjadi penurunan kualitas layanan yang diberikan setiap tahun, sejak tahun 2008 sesuai perkembangan pengguna dan pertarnbahan perangkat setiap tahunnya. Waktu perbaikan t omp:uter ... -
Analisis Pengaruh Kepuasan Kerja dan Motivasi terhadap Kinerja Pegawai dengan Komitmen Organisasional sebagai Variabel Intervening ( Studi pada Kantor Pengawasan dan Pelayanan Bea dan Cukai Tipe Madya Pabean B Medan )
(Universitas Sumatera Utara, 2014)Department of Finance is a strategic department and lcnown as fiscal manager. This agencyis also lmown as the biggestfundraiser in the State Budget Acceptonce and F.xpenditure (APBN) with the biggest vertical office all ... -
Analisis Peng Aruh Komunikasi Pemasaran dan Strategi Diferensiasi terbadap Kinerja Pemasaran Standard Chartered Bank Medan
(Universitas Sumatera Utara, 2013)Interbank competition throughout the -world and especially in Indonesia is increasingly tight. As one of the international banks that operate in Indonesia, Standard Chartered Bank has strong commitment to continuously ... -
Pengaruh Integrated Marketing Communication, Brand Ambassador terhadap Keputusan Pembelian Melalui Brand Awareness dan Brand Image sebagai Variabel Intervening pada Tokopedia di Kota Medan
(Universitas Sumatera Utara, 2022)This research delves into the effects of integrated marketing communication and brand ambassador on purchase using brand awareness and brand image as the intervening variables in the Tokopedia in Med.an. This associative ... -
Analisis Faktor - Faktor yang Mempengaruhi Pelaksanaan Manajemen Mutu Terpadu di RSU Sari Mutiara Medan
(Universitas Sumatera Utara, 2006)Total Quality Management is a program implemented by Quality Control Circle in a company. The objective of that program is to improve quality ,.;ontinuously. There are factors influencing implementation of Total Quality ... -
Analisis Pengaruh Harga, Kualitas Produk dan Pelayanan terhadap Minat Beli Ulang Pelanggan Sentosa Digital Printing Medan
(Universitas Sumatera Utara, 2012)A tighter business competition has made the businessmen to seek for an appropriate strategy to market their products, especially to increase their selling and to maintain existing customers. Business competition in ... -
Pengaruh Customer Value dan Customer Experience terhadap Customer Loyalty melalui Customer Satisfaction pada Pengguna Jasa Transportasi Online di Kota Medan
(Universitas Sumatera Utara, 2022)The research aims to find out and analyze the effects of customer value and customer experience on customer loyalty with customer satisfaction as an intervening variable in the online transportation service users in Medan. ...
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