Master Theses
Master Theses
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Pengaruh Kualitas Pelayanan Terhadap Kepuasan Nasabah di Pt. Bank Syariah Mandiri Cabang Medan
(Universitas Sumatera Utara, 2004)Service excellent is one of many factors which be considered by customer to choose a bank. Service is more and more important in high competetion of bariking industry. The problem formulation in this research are how ... -
Pengaruh Strategi Bauran Promosi terhadap Sikap Konsumen dalam Mengambil Keputusan Menjadi Mahasiswa pada Sekolah Tinggi Ilmu Manajemen Pase Langsa
(Universitas Sumatera Utara, 2011)Nowadays business development is being in progress at full speed, and this has caused the competition to be tight, including the field of education, especially in Academies. A marketing strategy is needed to be able to win ... -
Analisis Pengaruh Saluran Pemasaran dan Harga terhadap Pendapatan Petani Jeruk Manis di Daerah Sukanalu Kecamatan Barusjahe Kabupaten Karo
(Universitas Sumatera Utara, 2008)Orange is one of the agriculture product that gets a priority to developed, because the orange farm can be used to farmer income. One of the center of orange product in residence of Karo is region of Sukanalu Distric ... -
Analisis Strategi Keunggulan Bersaing Indihome Pt Telkom Indonesia (Tbk) Witel Medan
(Universitas Sumatera Utara, 2020)Reflecting on the conditions with very tight business competition in the telecom munications and internet industry in Indonesia, this directly requires Telkom to implement an appropriate competitive strategy in managing ... -
Pengaruh Kualitas Aplikasi E-Kinerja, Kompetensi PenggunaAplikasi E-Kinerja terhadap Kepuasan Pegawai Negeri Sipil Pengguna E-Kinerja Melalui Persepsi Kemudahan Penggunaan Sebagai Variabel Intervening pada Pemerintah Kota Banda Aceh Tahun 2020
(Universitas Sumatera Utara, 2021)Tujuan dilakukannya penelitian ini adalah untuk mengetahui bagaimana pengaruh kualitas aplikasi dan kompetensi pengguna terhadap kepuasan pegawai negeri sipil pengguna e-kinerja pada Pemerintah Kota Banda Aceh tahun ... -
Pengaruh Servicescape, Brand Experience dan Social Media Marketing terhadap Keputusan Pembelian melalui Brand Image sebagai Variabel Intervening pada Filosofi Kopi Medan
(Universitas Sumatera Utara, 2021)Gelombang ketiga era kopi berdampak signifikan terhadap peningkatan peminum kopi di Kota Medan. Itu terlihat dari mudahnya menemukan coffee shop kekinian di kawasan ini. Oleh karena itu, tingkat persaingan yang semakin ... -
Pengaruh E-Service Quality dan Costumer Satisfaction terhadap Repurchase Intention Memalui Online Consumer Review sebagai Variabel Intervening pada Marketplace Shopee
(Universitas Sumatera Utara, 2022)The objective of the research is to analyze of e-service quality and customer satisfaction on repurchase intention through online consumer reviews in Shopee marketplace. This is an associative research. The sample was 190 ... -
Pengaruh E-Service Quality dan Customer Satisfaction terhadap Repurchase Intention Melalui Online Consumer Review sebagai Variabel Intervening pada Marketplace Shopee
(Universitas Sumatera Utara, 2022)The objective of the research is to analyze of e-service quality and customer satisfaction on repurchase intention through online consumer reviews in Shopee marketplace. This is an associative research. The sample was 190 ... -
Pengaruh Kualitas Layanan dan Citra Perusahaan terhadap Loyalitas Pelanggan, melalui Kepuasan Pelanggan pada Pelanggan Korporasi XXX
(Universitas Sumatera Utara, 2021)To increase economic growth through infrastructure development in Indonesia, the Government is accelerating projects that are considered strategic and have high urgency to be realized in a short period. Corporate of ... -
Pengaruh E-Service Quality dan Customer Satisfaction terhadap Repurchase Intention melalui Online Consumer Review sebagai Variabel Intervening pada Marketplace Shopee
(Universitas Sumatera Utara, 2022)The objective of the research is to analyze of e-service quality and customer satisfaction on repurchase intention through online consumer reviews in Shopee marketplace. This is an associative research. The sample was ... -
Pengaruh Kualitas Layanan dan Citra Perusahaan terhadap Loyalitas Nasabah dengan Kepuasan Nasabah sebagai Variabel Intervening (Studi Kasus Agen Brilink PT Bank Rakyat Indonesia (Persero) Tbk. Kantor Wilayah Medan)
(Universitas Sumatera Utara, 2021)Bank is a business entities that collect funds from the public such as deposits and its will be distributed to the public in the form of credit and / or other forms in order to improve people's lives. The Brilink agent ... -
Pengaruh Inovasi Produk, Sikap Konsumen dan Daya Tarik Iklan terhadap Keputusan Pembelian Sepeda Motor Yamaha Pada CV Mitra Motor Sejati Medan
(Universitas Sumatera Utara, 2014)Yamaha as a growing automotive company realizes intense competition among automotive industries. Yamaha continuously convinces the consumers provide the best further. There are many Yamaha distributors in Medan selling ... -
Pengaruh Kemampuan Beradaptasi, Keterampilan Berkomunikasi dan Lingkungan Kerja Terhadap Kinerja Pegawai Kantor Walikota Medan dengan Tim Kerja sebagai Variabel Intervening
(Universitas Sumatera Utara, 2022)Upaya beradaptasi yang baik terhadap perubahan akan meningkatkan kinerja organisasi. Komunikasi yang baik dalam sebuah organisasi baik dengan atasan, rekan kerja dan bawahan akan mempermudah dalam mengkomunikasikan permasalahan ... -
Pengaruh Kepemimpinan, Kecerdasan Emosional dan Dukungan Sosial Terhadap Kinerja Karyawan Melalui Kepuasan Kerja pada PT Bank Mandiri Regional Credit Card Medan
(Universitas Sumatera Utara, 2021)One of the challenge received by companies in improving employee performance is differences in individual attitudes and behavior at work. This difference is the reason why employees show different levels of performance ... -
Analisis Pengaruh Investasi, Angkatan Kerja dan Infrastuktur Terhadap Pertumbuhan Ekonomi Provinsi Sumatera Utara
(Universitas Sumatera Utara, 2021)Nilai investasi yang besar dapat menyerap tenaga kerja yang banyak, sehingga tenaga kerja akan meningkatkan konsumsi masyarakat menjadi lebih produktif. Pembangunan infrastruktur diyakini dapat mempermudah mobilitas barang ... -
Analisis Destination Image dan Memorable Tourism Experience Terhadap Minat Berkunjung Kembali Melalui Kepuasan Wisatawan pada Istana Maimoon
(Universitas Sumatera Utara, 2022)The objective of the research is to analyze destination image and memorable tourism experience of the interest in revisiting through tourists’ satisfaction at Maimoon Palace. The research uses associative method. The samples ... -
Pengaruh Good Corporate Governance, Financial Leverage, dan Firm Size terhadap Firm Value dengan Profitabilitas sebagai Variabel Intervening
(Universitas Sumatera Utara, 2021)The purpose of establishing a company in the context of financial management consists of short-term goals, namely achieving maximum profit using existing resources and long-term goals to increase company value. The company's ... -
Pengaruh Penilaian Kinerja Berbasis E-Kinerja, Keterikatan Kerja, dan Budaya Organisasi terhadap Kinerja Pegawai dengan Kepuasan Kerja sebagai Variabel Intervening pada Pegawai RSUD Doloksanggul Pemkab Humbang Hasundutan
(Universitas Sumatera Utara, 2022)The application of e-performance-based performance appraisal will help organizations evaluate the performance of their employees effectively and efficiently. High work engagement between employees and their work will make ... -
Pengaruh Komitmen Organisasi dan Keadilan Organisasi terhadap Kinerja Karyawan dengan Stress Kerja sebagai Variabel Intervening pada Departemen Umum PT Indonesia Asahan Aluminium (Inalum) Kuala Tanjung Sumatera Utara
(Universitas Sumatera Utara, 2021)This research aims to determine effect of Organizational Commitment and Organizational Justice on Employee Performance with Work Stress as an Intervening Variable in the General Department of PT Indonesia Asahan ... -
Analisis Pengaruh Manajemen Talenta dan Manajemen Pengetahuan terhadap Kinerja Karyawan dengan Retensi Karyawan sebagai Variabel Intervening pada PT Bhanda Ghara Reksa Divre I Medan
(Universitas Sumatera Utara, 2021)Employee performance is one of the most important things to achieve company goals. With employee performance, company optimization can be realized. PT Bhanda Ghara Reksa's performance in 2019 experienced a decline in ...