Undergraduate Theses
Undergraduate Theses
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Pengaruh Electronic Word of Mouth dan Brand Experience terhadap Brand Trust OVO (Studi pada Mahasiswa Kota Medan)
(Universitas Sumatera Utara, 2024)As the era progresses, Indonesia has now entered the era of the 5.0 industrial revolution. In achieving success in the business realm, companies must cultivate brand trust with consumers. Brand trust becomes the primary ... -
Pengaruh Remunerasi, Work Engagement dan Promosi Jabatan terhadap Semangat Kerja Karyawan (Studi pada PT. Alamjaya Wirasentosa)
(Universitas Sumatera Utara, 2024)Globalization brings about very rapid changes in the business environment and increasing competition. These changes present a new challenge for every company to be able to survive and be the best. Human Resources (HR) are ... -
Pengaruh LMX (Leader Member Exchange) dan Stres Kerja terhadap Turnover Intention Karyawan PT. Bank Sumut Kantor Pusat
(Universitas Sumatera Utara, 2024)This study is based on a survey conducted by PwC (Price Waterhouse Coopers) Indonesia on the banking industry in Indonesia, indicating turnover trends, where employees in the banking industry frequently change companies. Based ... -
Pengaruh Employee Engagement dan Budaya Organisasi terhadap Kinerja Karyawan pada PT Bank BPR Pijer Podi Kekelengen Sukamakmur
(Universitas Sumatera Utara, 2024)Employees have performance to advancing their company, especially when facing complex competition like now. Employee engagement and culture are two key elements in improving employee performance within large companies like ... -
Pengaruh Pelatihan Kerja dan Knowledge Sharing terhadap Kinerja Karyawan (Studi pada Bagian SDM PT. Perkebunan Nusantara III (Persero) Medan)
(Universitas Sumatera Utara, 2023)Performance is the result of quality and quantity work achieved by an employee in carrying out his basic duties and functions as an employee in accordance with the responsibilities assigned or given to him. Performance ... -
Pengaruh Gaya Kepemimpinan Transformasional dan Pelatihan Kerja terhadap Prestasi Kerja Karyawan pada PT Pegadaian Kanwil I Medan
(Universitas Sumatera Utara, 2024)Human resource management needs to be done to improve the quality of human resources in supporting the progress of the organization which can be seen through employee performance. One of the factors that can achieve ... -
Pengaruh Work Life Balance dan Employee Engagement terhadap Kepuasan Kerja Karyawan pada PT Perkebunan Nusantara IV
(Universitas Sumatera Utara, 2024)In this era of globalization, with increasingly fierce business competition, companies are required to not only focus on achieving financial targets, but also must pay attention to the welfare of their human resources. ... -
Pengaruh Lingkungan Kerja dan Empowering Leadership terhadap Produktivitas Kerja Karyawan (Studi pada PT. Bank Sumut Cabang Binjai)
(Universitas Sumatera Utara, 2024)Business development is taking place rapidly in Indonesia, so this encourages companies to look for suitable strategies to sustain business life. The most important thing that companies need to pay attention to is the ... -
Pengaruh Berbagi Pengetahuan, Organizational, dan Disiplin Kerja terhadap Prestasi Kerja Pegawai Bank Sumut Medan Imam Bonjol (Studi pada Karyawan Bank Sumut Medan Imam Bonjol)
(Universitas Sumatera Utara, 2024)Given the importance of the role of HR in the company to survive in a climate of unlimited free competition, the role of HR management is no longer only the responsibility of employees but is the responsibility of company ... -
Analisis Pengaruh Work Life Balance dan Work Environment terhadap Turnover Intention (Studi pada Pegawai di Bank Sumut Pusat)
(Universitas Sumatera Utara, 2024)Employees have an important role in the sustainability of every company. However, the absence of a good Work Life Balance and Work Environment will make every employee feel stressed and make every employee feel uncomfortable ... -
Pengaruh Country of Origin dan Brand Image Miniso terhadap Keputusan Pembelian (Studi pada Mahasiswa Kota Medan)
(Universitas Sumatera Utara, 2024)In the current era of globalization, the phenomenon of domination by foreign brands in the Indonesian market has often occurred. This happens because foreign brands are often perceived to have better quality and image ... -
Penerapan Human Resources Information System (HRIS) dalam Meningkatkan Efektivitas dan Efisiensi Sumber Daya Manusia (Studi pada PT Bank Sumut)
(Universitas Sumatera Utara, 2024)Human resources information system (HRIS) is a system that aims to collect, store, manage, analyze, and share information relevant to human resources within a company. Through the use of HRIS, companies can better manage ... -
Analisis Penerapan Rotasi Kerja dalam Pengembangan Kinerja Karyawan PT Bank Central Asia Tbk – KCU Medan
(Universitas Sumatera Utara, 2021)Job rotation is one of the motivations that can be applied to improved employee performance. Job rotation can be improved employee performance if well implemented and for all employee. PT Bank Central Asia Tbk KCU – Medan ... -
Pengaruh Toxic Leadership dan Beban Kerja terhadap Turnover Intention pada Karyawan di PT. Perkebunan Nusantara IV Medan
(Universitas Sumatera Utara, 2024)Turnover Intention is an employee's intention to change jobs or leave their company voluntarily or not and based on certain reasons. The company's leadership style and lack of understanding turnover intention can increase ... -
Pengaruh Burnout dan Lingkungan Kerja terhadap Job Satisfaction pada Karyawan Bagian Teknik dan Pengolahan PTPN IV Medan
(Universitas Sumatera Utara, 2024)Job satisfaction is an assessment, feeling or attitude of a person or employee towards their work and relationships with the work environment, type of work, compensation, relationships between co-workers, social relationships ... -
Pengaruh Harga dan Store Atmosphere terhadap Keputusan Pembelian pada Mie Gacoan Kota Medan
(Universitas Sumatera Utara, 2024)The development of the business world at this time has resulted in increasingly fierce competition, various efforts have been made by business people to maintain and develop competitive advantages with their competitors. ... -
Pengaruh Promosi dan Gaya Hidup terhadap Keputusan Pembelian Produk Erigo (Studi pada Konsumen Erigo di Kota Medan)
(Universitas Sumatera Utara, 2021)In the era of digital marketing as it is today, the number of brands and products that compete in the market for both goods and services is increasing. This makes consumers have many alternative choices in choosing the ... -
Pengaruh Kepemimpinan Transformasional, Disiplin Kerja dan Budaya Organisasi terhadap Kinerja Karyawan (Pada CV Luvindo Teknik Mandiri)
(Universitas Sumatera Utara, 2024)Human resources have a major role in every organizational activity. Human resources always play an active and dominant role in every organization which is the most important element because human resources are planners, actors ... -
Pengaruh Persepsi Kemudahan dan Persepsi Manfaat dalam Penggunaan QRIS terhadap Efisiensi Penggunaan Dompet Digital OVO pada Masyarakat Kota Medan
(Universitas Sumatera Utara, 2024)Changes in modern lifestyles are being driven by technology and the demands of a fast-paced life. Startups, particularly in the e-commerce and fintech sectors, are rapidly growing in Indonesia. The COVID-19 pandemic has ... -
Pengaruh Incentive Giving dan Performance Productivity terhadap Work Performance Improvement (Studi pada PTPN IV Medan)
(Universitas Sumatera Utara, 2024)Human resources are a valuable asset for the company. However, the problems faced by many companies are always related to employees because there are still many companies that do not pay attention and care about improving ...