Undergraduate Theses
Undergraduate Theses
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Pengaruh Discount Terhadap Perilaku Impulse Buying pada Ria Busana Jl.Gatot Subroto
(Universitas Sumatera Utara, 2017)In business, promotion is one thing that’s needed. One type of promotion has been very widely used is the provosion of discount.The company expects with the discount can increase sales and with the discount will also ... -
Analisis Studi Kelayakan Investasi Pengembangan Usaha Pada CV. Anugerah Sejati
(Universitas Sumatera Utara, 2017)Business development at this time is very important for a good business venture in the field wherever it moves, because along with the increasing needs of the community, the competition in the business even more ... -
Pengaruh Penerapan Total Quality Management (TQM) Terhadap Kinerja Manajerial (Studi pada PT. Warna Agung .Jl. Pelita 3 No.B18 Kawasan Industri Medan Star Tanjung Morawa)
(Universitas Sumatera Utara, 2017)In the development of today's business world, one of the best ways to face competition is to pay attention to the quality of the company. Not only the quality of the products/services offered, but also the quality of ... -
Pengaruh Kepercayaan Terhadap Loyalitas Konsumen Menggunakan Jasa Transportasi Bus PO. Dairi Transport
(Universitas Sumatera Utara, 2017)The main key of business success is lack of trust. Without this, it can be said the business does not run smoothly. Trust is an important factor in business activity due to consumer confidence required companies to ... -
Pengaruh Celebrity Endorser, Brand Image, dan Harga terhadap Keputusan Pembelian pada Produk (Studi Iklan Shampo pro Versi Raline Shah pada Mahasiswa FISIP USU Medan)
(Universitas Sumatera Utara, 2017)This research is based on intense competition in business nowadays .The emergence of innovative products requires companies to improve marketing strategies that consumers are interested to purchase the product. One of ... -
Pengaruh Trust dan Perceived Of Risk Terhadap Keputusan Pembelian Online Studi pada Pengguna E-Commerce Shopee Di Kota Medan
(Universitas Sumatera Utara, 2017)Rapid technological progress so as to create a business increasingly fierce competition in both domestic market and international market. Many things must be considered by the company in terms of marketing their ... -
Pengaruh Implementasi Corporate Social Responsibility PT. Kawasan Industri Medan (Persero) Terhadap Kesejahteraan Masyarakat (Studi pada Kecamatan Tangkahan, Medan Labuhan)
(Universitas Sumatera Utara, 2017)In economic development, changes in public welfare are an inseparable part. Its because economic development called successful if the level of public welfare is getting higher. Nowdays, economic development not only ... -
Pengaruh Promosi Penjualan Terhadap Impulse Buying Konsumen Ramayana Pringgan Medan.
(Universitas Sumatera Utara, 2017)This study aims to determine whether the indicators in sales promotion is free sample, bonus pack, In-strore Display, Price Discount, influence on impulse buying consuments Ramayana Pringgan Medan and analyze how much ... -
Pengaruh Kepuasan Pelanggan, Harga, dan Kepercayaan Merek Terhadap Minat Beli Ulang Produk Bear Brand (Studi pada Mahasiswa/i Fakultas Ilmu Sosial dan Ilmu Politik Universitas Sumatera Utara)
(Universitas Sumatera Utara, 2017)The development of the business world is increasing as well as the level of competition between fellow companies. Many ways that companies do to maintain sustainability in the business world. Some of them are about ... -
Pengaruh Kualitas Pelayanan, Harga, dan Konsumen Terhadap Loyalitas Pelanggan Jasa Transportasi Tujuan Medan-Sidikalang (studi pada CV.PAS)
(Universitas Sumatera Utara, 2017)This study aimed to determine the effect of the variables of service quality, price, and customer satisfaction to customer loyalty partially variable. The study was conducted on a customer-Sidikalang transport CV.PAS ... -
Pengaruh Penggunaan Celebrity Endorser Terhadap Keputusan Pembelian Kosmetik Maybelline (Studi pada Mahasiswi Ilmu Administrasi Bisnis Fakultas Ilmu Sosial dan Ilmu Politik)
(Universitas Sumatera Utara, 2017)The development of the cosmetics industry continues to increase from year to year. It takes the right marketing strategy to lure purchasing decisions by consumers. In the marketing mix, elements of promotion has a ... -
Pengaruh People, Process dan Physical Evidence Terhadap Kepuasan Konsumen pada Next Salon For Men Jalan Dr Mansyur
(Universitas Sumatera Utara, 2017)The purpose of this study is to test and find out the influence of people, process and physical evidence in one by one and simultaneously against consumer satisfaction in the Next Salon For Men the way Dr. Manyur. The ... -
Pengaruh Kompetensi Terhadap Kinerja Karyawan Tetap Non Manajerial Divisi Customer Services PT Telekomunkasi Indonesia (TELKOM) Tbk Medan.
(Universitas Sumatera Utara, 2017)Along with the development of modernization in Indonesian society, human need for business telecommunication industry and information communication is increasing. In addition to being supported by the globalization ... -
Strategi Pemasaran Buah Lokal (Studi Pada Toko Bolang Buah Binjai)
(Universitas Sumatera Utara, 2017)Indonesia is an archipelago which has been known as a country that has a diverse biological resources mainly vegetation. No wonder if Indonesia is also known as an agricultural country that is predominately dwellers that ... -
Pengaruh Country of Origin dan Persepsi Kualitas Terhadap Minat Beli (Survei Pada Mahasiswa/i Fakultas Ilmu Sosial dan Ilmu Politik Uninversitas Sumatra Utara Pengguna Smartphone Xiaomi)
(Universitas Sumatera Utara, 2017)Along with the development of technology and the internet nowadays, man has much produce a range of products that can meet the needs and desires of man, one of which is the product of a smartphone. It currently has a ... -
Pengaruh Brand Image I-Phone terhadap Keputusan Pembelian pada Mahasiswa FISIP USU
(Universitas Sumatera Utara, 2015)Skripsi ini berjudul Pengaruh Brand Image I-Phone terhadap Keputusan Pembelian pada Mahasiswa FISIP USU. Penelitian ini bertujuan untuk mengetahui pengaruh brand image iPhone terhadap Keputusan Pembelian pada Mahasiswa ... -
Peran Strategi Promosi Dalam Meningkatkan Volume Penjualan (Studi Pada Butik Keika di Medan)
(Universitas Sumatera Utara, 2015)Improvement of the standard of living and lifestyle are very diverse society today, making the company should be able to create a creative and innovative products and keep abreast of current fashion. Society never loose ... -
Strategi Pengembangan Usaha Restoran Ayam Penyet Jakarta di Jalan Dr.T. Mansyur Medan
(Universitas Sumatera Utara, 2016)This study entitled “Business Development Strategy Ayam Penyet Jakarta Restaurant Jl. Dr.T Mansyur Medan. “This study aimed to determine the strategy and business development strategy in Ayam Penyet Jakarta Restaurant ... -
Pengaruh Country of Origin terhadap Perceived Value dengan Consumer Ethnocentrism sebagai Variabel Moderator (Studi pada Konsumen Televisi Merek Samsung di Kota Medan)
(Universitas Sumatera Utara, 2015)Country of Origin illustrates how the consumers perceive a product from another states. Consumers on this global business competitiveness is offered by company products from various country. Then by upcoming cooperation ... -
Pengaruh Motivasi Terhadap Produktivitas Kerja Karyawan (Studi pada Karyawan PT. Perusahaan Gas Negara (Persero), Tbk SBU Distribusi Wilayah III Sumatera Utara)
(Universitas Sumatera Utara, 2015)This study aims to determine the motivation in PT. Perusahaan Gas Negara (Persero), Tbk SBU Distribution Region III North Sumatra, deterine the work productivity of employees at PT. Perusahaan Gas Negara (Persero), ...
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