Efektivitas Layanan Kelas Digital Sebagai Media Komunikasi dalam Pembelajaran Asinkronus di Fakultas Kesehatan Masyarakat Universitas Sumatera Utara

Abstract

This research is entitled "The Effectiveness of Digital Class Services as a Communication Medium in Asynchronous Learning at the Faculty of Public Health, University of North Sumatra (USU)" investigates the efficacy of Kelas.usu.ac.id as a communication tool in asynchronous learning for Public Health students at USU. Drawing upon theories of Mass Communication, New Media, Virtual Communication, Websites, Elearning, Asynchronous and Synchronous Blended Learning, and Webqual 4.0, it employs a quantitative correlational approach. The research population comprises students from the Public Health and Nutrition Sciences Program across the 2021, 2022, & 2023 semesters who utilized digital classes in the 2023/2024 academic year. Using a sample of 92 respondents selected via proportional stratified random sampling, data was collected through questionnaires and analyzed using SPSS version 23. Based on the hypothesis test carried out, it was found that H∘ was rejected and Ha was accepted, meaning that digital classroom services are effective as a communication medium in asynchronous learning at the Faculty of Public Health, USU with a strength of correlation, namely 0.645, which means that there is a strong and positive relationship between variables. In the coefficient of determination test, it was found that the strength of the influence of the effectiveness of digital classes on communication and asynchronous learning at the Faculty of Public Health, University of North Sumatra was 41.6%.