Analisis Faktor Komunikasi Terhadap Tingkat Keberhasilan Proyek Konstruksi pada Proyek Pembangunan Gedung Kolaborasi UMKM Square Universitas Sumatera Utara

Abstract

The construction project is a series of activities to achieve a specific goal (building or construction) within certain time, cost, and quality constraints. In a construction project, communication is one of the crucial factors for the smooth progress of the project work. The objective of project communication management is to ensure that all project-related information is communicated in a timely manner, accurately created, collected, distributed, stored, and managed carefully. Poor communication quality among various parties involved in a project can lead to a decrease in project performance. This study aims to identify communication factors influencing project success and determine which communication factors have the most significant impact on project success in the development of the UMKM Square USU Collaboration Building. This research uses a quantitative approach, which emphasizes analysis on numerical data processed with statistical methods using SPSS assistance. Analyzing data through validity tests, reliability tests, multiple linear regression analysis, F-tests, and T-tests. The research results indicate that all questions from each variable have an observed value (r-value) > r-table (0.482) and also cronbach's alpha value > 0.6, indicating that all questionnaire items are valid and reliable or accurate. Variable X2 (Facilities and Technology Usage) has the highest regression coefficient, which is 3.799, thus Variable X2 becomes the most dominant factor. This means that variable Y (Project Success) is more influenced by factor X2, compared to other variables such as X1 (Performance Report), X3 (Information Delivery), X4 (Communication Skills), X5 (Coordination Relations). The recommended strategy is to optimize communication performance by improving information distribution flow and ensuring clarity of information conveyed by relevant parties in a construction project