Analisis Manajemen Resiko Produk Unit Link pada PT. Asuransi Jiwa Manulife

Abstract

The purpose of this study was to determine the process of implementing risk management on MiSSION Unit Link products at PT Manulife Life Insurance. This research uses descriptive research with a qualitative approach. The types of data used in this research are primary and secondary data. Data collection techniques through observation, interviews, and literature. Informants in this study are LP (Life Planner) at PT Manulife Life Insurance, BM (Business Manager), BD (Business Director). Data analysis techniques in this study are data reduction, data display, and verification. The results of the risk management analysis research on MiSSION Unit Link products at PT. Manulife Life Insurance, using 3 steps in the implementation process, namely risk identification, risk measurement, and risk monitoring. risk management implemented by PT. Manulife Life Insurance has been running well based on the risk management implementation process and can increase customers on MiSSION Unit Link products.